Did you know that over 90% of consumers use social media to help make health-related decisions?
In today's digital age, social media in healthcare has become a powerful tool for professionals to connect with patients, share valuable information, and build trust. However, navigating the social media landscape in the healthcare industry requires a strategic approach to ensure compliance with regulations and to maintain professionalism.
As a healthcare professional, navigating social media in healthcare can feel daunting. These 12 healthcare social media tips can help you create a strong online presence, educate patients, and enhance their care.
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Topics:
Marketing,
Business Growth,
Operations,
Compliance,
Liability,
HIPAA,
Social Media,
Practice Management
In today’s digital era, we rely heavily on social media platforms for both professional and personal use.
However, online social spaces provide plenty of opportunities for private information to become public – including patient medical records and data (HIPAA information). Social media HIPAA violations have become common and are problematic for a variety of reasons.
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Topics:
Compliance,
Liability,
HIPAA,
Social Media
The Physician Self-Referral Law, also known as Stark Law, bans physicians from referring patients to “designated health services” payable by health coverage programs such as Medicare or Medicaid with which the physician or an immediate family member has a financial relationship (unless a rare exception applies).
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Topics:
Operations,
Compliance,
Liability
Navigating medical issues and the confidential nature of medical histories is complex. Patients know they have rights, and they are counting on the medical professionals they see to respect those rights.
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Topics:
Compliance,
Liability,
Financial
Operating a medical practice means working in cooperation with other healthcare professionals. However, concerns about referrals between facilities for the wrong reasons have led to regulations and legal consequences.
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Topics:
Operations,
Compliance,
Liability,
Practice Management
With the rise of the digital era and almost everyone being able to share their opinion with just a few clicks - it’s important to keep up with your online reputation and to know how to respond to the good, the bad, and even the ugly.
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Topics:
Marketing,
Operations,
Compliance,
Liability,
HIPAA,
Social Media,
HR,
Practice Management,
Physician-Patient Relationship
As with any business, there are certain laws and regulations put in place that exist solely to protect patrons of those businesses, and medical practices are no exception.
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Topics:
Business Growth,
Compliance,
Liability,
Practice Management,
Financial
Physician credentialing - every physician goes through it. It’s a long and tedious process, but it is absolutely imperative to complete if you plan to actively practice medicine.
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Topics:
Compliance,
Liability,
HR,
Credentialing,
Practice Management,
Practice Start-Up
As the United States prepares to face a second-wave of COVID-19, many practitioners have begun transitioning to more telemedicine visits whenever possible to help flatten the curve and mitigate risk of spreading the virus.
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Topics:
Compliance,
Liability,
HIPAA,
Social Media
It’s clearer each passing day that not only is the world changing, but the way healthcare is practiced is changing as well. Returning to the way things were before with crowded waiting rooms and little in the way of personal protective equipment (PPE) is unsafe and illogical.
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Topics:
Operations,
Compliance,
Liability,
HIPAA,
HR,
Practice Management,
Medical Billing